Every channel is a black box. We open them.
Performance marketing built on measurement, not opinion. We instrument the funnel, run the tests, and show you the wiring.
The box, opened
Every node in the diagram is a channel we run and a number we hand you. Hover a node to freeze the system and read its live metric.
Paid Search
Non-brand build-out, brand holdout tests, feed hygiene.
Paid Social
Prospecting-first structure with first-party exclusions.
Affiliate
Partner vetting, commission tiers, last-click audits.
Email / CRM
Lifecycle flows tied to the same revenue definition.
SEO
Technical debt first, then content against real demand.
Creative
Concept testing at fixed volume so results stay readable.
CRO
Sequenced tests on the pages spend actually lands on.
Analytics
One conversion definition across platforms and CRM.
Three accounts, before and after
Paid social was buying customers the CRM already owned
We rebuilt the audience exclusions off first-party purchase data, moved retargeting budget into prospecting, and held creative volume flat so the change was readable.
Demo requests counted twice, so nothing could be optimized
One clean conversion definition across ad platforms and CRM. Pipeline stopped disagreeing with the dashboard in week three.
Brand search was billing them for demand they already had
A four-week geo holdout test on brand terms, then reallocation into non-brand and email lifecycle at the same total spend.
You will know where every dollar went before you ask
Same dashboard we work from, live to you from day one. No monthly PDF, no recap deck rewriting last month into a win.
Live access, not a login you never get
Every account we run, spend to revenue, refreshed hourly.
Tests logged with their losses
Hypothesis, spend, result. Flat and negative tests stay in the log.
One call, every other Thursday
45 minutes on what moved and what we are changing next.
Bring us an account and we will tell you what we would change
Thirty minutes, no qualification quiz. If we are not the right fit we will say so on the call.
Received. You will hear back within one business day.
We reply from support@blackboxdigital.online with two or three call times in ET.